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Environmental Consciousness: Have we reached the turning point?

4 Jun

It’s hard to imagine any sudden changes in our lives, our current lifestyle seems sufficient, we cannot predict the future, the lifestyle of tomorrow seems attainable only by future generations. But what if we as a society, were to witness a change in the way we live and function. What if that distant lifestyle of the future, was not so far away, and all we needed to do, was open our eyes to the events that are changing this world. Is that tipping point that separates the world of yesterday and with the world of tomorrow occuring right now?

On June 1, 2009, GM (General Motors) filed for bankrupcy. Rumors of its happening floated around ever since the auto crunch emerged soon after the recession started back in 2007. For years GM seemed in a losing battle with forgeign automakers such as Toyota and Honda, and it also faced stiff competion at home with Ford and Chrysler. GM had introduced its share of big misses when it came to model releases (remember the Aztec?). But cracking the north american consumer psyche and their opinions of american cars has proven to be the most difficult task. For 78 years GM has been the largest automaker, they were even the first automaker to introduce the electric car in 1996, 13 years ago. But GM dropped the electric car, and put its focus and its capital into squeezing out the success of its current models, and in the last 5 years it lost the battle in terms of changing its perception to the american public, and fell behind in inovation. GM is now bankrupt.

GM will not disapear into the history books, it may leave behind its past, but the future is GM’s new concern. And if they play their cards right the future looks bright.

Will we too leave behind our past, the way we think, the way we live? Are we ready for that step into tomorrow? On Tuesday, ABC aired a new special called ‘Earth 2100’ hosted by Bob Woodruff. This special put a very real spin on global warming and its affects.


This was an animated story of a fictional girl named Lucy, born June 2, 2009, and during Lucy’s lifetime, the end of civilization as we know it could become very real. Experts predict that we could face a grim world within a century, unless we make a change.

Interesting video segments on this program:

Are programs such as these tugging at the strings of our realization of change? Maybe a global downturn was just what this world needed for change. Just like GM, is this our chance to reinvent the way we think? We are in a new age, clean energy is not only possible its happening, a car with zero emissions is possible. People all over the world are working every day to come up with new technology, governments have the capacity for change, and we as society have the capability to change the way we live. Only together, every country working towards advancement, can we make these changes possible. The struggles of the world during these times will force us to rise up more efficent, and smarter than before.

So in a hundred years from now, will we look back and say that after the global recession that started in 2007, our society changed for the better?